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Ideal locations for showrooms
The MR Agency offers you unique venues, ideal for fashion week showrooms, ephemeral boutiques, pop-up stores and product presentations, located in the Marais, St Germain des Prés and the 8th arrondissement.
A true business strategy, a showroom serves several purposes: to present your customers with your new collection, to attract new customers, or to promote your products during a key event such as Paris Fashion Week. From fashion to technology to interior design, every company uses this professional event.
Showrooms can be aimed either at the general public or at a restricted audience such as buyers and professionals. The latter is referred to as a private showroom, accessible by invitation only. Organizing a showroom enables companies to make themselves known to the public or to professionals, to develop their brand identity by conveying a positive and dynamic image of the company, to assert their reputation, to present their new collection, to reach new customers and to facilitate sales.
Organizing a showroom is a strategy employed more by professionals who show prototypes of their forthcoming collection. Professional buyers have the opportunity to select the models they wish to market, place an order that will initiate production and be followed by a sale to the public. MR Agency’s premises are ideal for setting up a showroom where visitors can see the product with their own eyes and touch it, or for creating a virtual showroom with scenography and order-taking via e-commerce platforms.
As ephemeral showrooms are short-lived, it’s essential to choose the right location for your event to optimize your investment. It’s a crucial factor in the success of your event. A location that matches your clientele will make you more attractive. MR Agency’s venues are strategically located in key Paris districts such as the Marais or the 8th arrondissement, close to metro and bus stations and parking lots. Organizing a showroom in a high-traffic area ensures that potential new customers will pass through and remember their experience.
To make it easier for you to come to Paris for Fashion Week andorganize your showroom, we also offer you our services for :
How to organize a showroom? With our in-house team and the most renowned external service providers, we strive to provide you with the best services to ensure the success of your event. Throughout your sales season, The MR Agency will devote itself entirely to you, so that you can devote your full attention to your customers.