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In the era of social distancing, the global fashion industry is forced to accelerate even faster towards digitisation and must rely on innovative alternatives to physical fashion week presentations.  This season, in a context of regulated deconfinement, the cities of London, Paris and Milan are opting for an entirely digital Fashion Week. The English capital opened the ball rolling on Friday 12 June 2020 by orchestrating the very first digital rendez-vous dedicated to the presentation of British collections. 

With a progressive deconfinement, Paris based museums, both small and large, are reopening with new sanitary measures in place. While Covid-19 still circules, the French capital prepares for a summer cultural season never the less.  Cultural institutions, closed since mid-March, regardless of their size, have all had to reflect on how to reopen in the context of Covid-19, allowing for a gradual return to cultural life in Paris. 

The COVID-19 crisis will have an impact on the events industry, raising many questions for all of its players. The MR Agency, founded in 2016, with 3,000m2 under management and hosts 250 events annually, discusses the topic from the front lines. Melissa Regan and the agency team raises essential discussion questions about the future of this lively and productive industry by sharing its 10 years of experience in the service of promotion, creativity and entrepreneurship.

The fashion industry hard hit by the global pandemic, MR Agency reports : In the aftermath of the announcement of the first extension of the confinement due to COVID-19, on March 17 the French Federation of Haute Couture and Fashion announced the official cancellation of Paris Fashion Week, which was supposed to take place from June 23 to 28, as well as the couture in early July; following the British Council of Fashion, which also cancelled London June Fashion Week. // What is the future vision for the fashion industry? //

Melissa Regan, founder of MR agency had the honor to be invited as a speaker with the Swedish designer Siri Skillgate who works among others with the NASA and IKEA. They jointly answered the question : « How Space-age can influence our lives ? »

Four time a year, the French capital becomes a Mecca for the fashion industry. But this year, fashion week is in the middle of a nation wide strike also affecting Paris.  With fashion week approaching, how to be best prepared in light of the French strikes?
It’s possible to have « black days » during the Paris strike, which means days when Parisian  transportation is stopped. January 16 is currently planned to be a dark day in Paris, therefore we advise you try to organise your deliveries early in the morning or the day before. 

Once known for housing the unprivileged working class, the central Marais is now one of the most fashionable and trendy areas of Paris.
MR Agency invites you to discover an iconic area full of history that has become a key player in all the trendiest events. It is in this fabulous renowned district that MR Agency has the pleasure to open its two new locations: MR35 and MR08.

For the festive season, The MR Agency has opened its new MR8 gallery in rue des Francs Bourgeois, a typical 300m2 workshop in the Marais.
The renovations have revealed a superb architecture overlooking a charming courtyard on rue de Turenne - this new space will be called the MR35 gallery!
The agency loves the festive spirit of Christmas and decided to transform its next location, the MR35 gallery of 150m2, into a Nordmann fir forest of all sizes. This festive decoration is available for your Christmas cocktails as turnkey projects, all you have to do is invite your colleagues, family and friends. Contact us to organize your event.  Contact us to book your christmas cocktail.

A conference is an excellent internal communication method and an occasion to bring your community and your collaborators together. However, organising a seminar can sometimes be challenging if it doesn’t relate to your principle business responsibilities. Between looking for an ideal location, choosing different services providers and creating content, the coordination of your conference might turn out to be much more complicated than anticipated. The MR Agency invites you to discover through this article an insiders perspective to conference organisation and the key success factors.

As the season changes and the leaves start to fall in Paris, modern art is under the spotlight. With the world renowned modern art fair FIAC taking place at the Grand Palais and six other fairs with various OFFs to explore, this month of October is the perfect time for artistic immersion.